Launch Website
Introducing Matthew's Design Co.

I recently launched a new website, brand, and company to accommodate an increasing demand of client projects. If you’re interested in hiring me, please visit the new website. mattolpinski.com will soon be focused entirely on helping freelancers. You can learn more about the transition here. Thank you!

—  Matt Olpinski

Articles for #clients

Learn how to hire the perfect freelancer for your next project.

How To Build A High Performance Lead-Generating Website

You can't expect your website to attract and convert more leads just by making it look better. Many other factors contribute to your website's success.

Branding & Marketing
25 Simple Design Terms Every Client Needs to Know

Have you ever worked with a designer and felt like they were speaking a totally different language? Every industry has it's own vocabulary. Before you invest thousands of dollars into a designer, you should familiarize yourself with their language.

Client ManagementProject Management
15 Simple Development Terms Every Client Needs to Know

Have you ever worked with a developer and felt like they were speaking a totally different language? Every industry has it's own vocabulary. Before you invest thousands of dollars into a developer, you should familiarize yourself with their language.

Client ManagementProject Management
5 Tips for Qualifying a Freelancer

Finding and qualifying a freelancer for your next project business isn't easy. Hire the perfect person for your next project without a hassle.

Getting ClientsHiring a FreelancerProject Management
3 Pricing Strategies Freelancers Use to Calculate Project Fees

You probably know by now that most freelancers will use hourly rates to calculate the price of your project, but did you know that there other pricing methods too? Today, I'd like to introduce you to a few common pricing strategies used by freelancers.

Pricing & PaymentsStarting a Business
Which Mobile Solution is Right for Your Business?

With mobile devices becoming increasingly integrated into our daily lives, it's safe to say that a mobile web presence is going to benefit your business. The real question is, which one is right for you? Believe it or not, a fully responsive website is not always the right option.

Branding & MarketingStarting a Business
5 Ways to Prepare Yourself for Hiring a Freelancer

Freelancers often underestimate the amount of questions you have and the number of objections you need to overcome in order to hire them. The best thing you can do before hiring a freelancer is take the time to identify and define the purpose of the project.

Hiring a FreelancerProject ManagementStarting a Business
3 Questions You Should Ask Before Hiring a Freelancer

Having worked with a lot of clients over the years, I've realized that the most successful ones do their homework. Outsourcing work to a freelancer or design agency you know very little about is a scary thought, especially if it’s work your business depends on.

Hiring a FreelancerProject Management
You Might Not Need a Redesign After All

Complete website redesigns are sometimes necessary, but they often require a large financial investment and leave lots of room for error. If you aren’t ready to hire a firm to guide you through that complex process, try using these suggestions to make the biggest improvements with the least amount of effort.

Branding & MarketingStarting a Business
Good Looks Don’t Bring In Sales

Pretty doesn’t count. There are plenty of designers out there capable of providing a brilliant design for your website. However, form and function don’t always solve underlying problems and meet the clients ultimate goals.

Branding & MarketingProject Management
Viewing Your Website as a Powerful Business Tool

Viewing your website as a business tool requires a perspective shift. You have to see it as an investment rather than an expense and it all starts by asking the right questions. Broader, more business-oriented questions.

Branding & MarketingStarting a Business
How Long Does it Take to Build a Website?

Whenever I am prospecting a new opportunity with a client, I often get asked how long it will take me to build the new website or application. The short answer is, it depends. Here are some factors that affect the timeline of a web project.

Branding & MarketingProject Management
How Much Does a Website Cost?

It’s surprising how many clients ask for a ballpark quote. Unfortunately, answering that question requires more information as each quote should be tailored to the clients specific business and needs.

Pricing & PaymentsProject ManagementStarting a Business
Debunking the SEO Myth

SEO isn't something that you need to hire a company to do and it's not something you need to pay for. SEO is something anyone can do on their own and it's completely free.

Branding & MarketingStarting a Business