An excellent user experience is the driving force behind the success of your product or service. My goal during this “UX” phase is to establish a simple and intuitive experience that will lead users to accomplish the tasks we deem most important and relevant during the strategy phase.
It doesn’t matter what your product looks like if people don’t know how to interact with it. That’s why the wireframes or “blueprints” I create will not focus on color, imagery, or typography, but instead focus on hierarchy, content layout, spacial and page relationships, and the product architecture.
Matt is one of the most talented designers we’ve had the opportunity to work with at Cinematique. His classy, elegant design execution comes with great precision, insight, and understanding of the user experience.