Have you ever sent out a proposal for a project only to hear crickets? Or maybe the client “went in a different direction” after you spent hours exchanging emails, learning about their business, and writing a proposal.

If so, you’re not alone.

This is the critical juncture where a client chooses to hire and pay you. It’s also where most clients will abandon the project. The quality and effectiveness of your project proposal will determine whether you’ll win a new project or lose it. Yet, most freelancers fail to write effective proposals.

This proposal template and the free bonus content will help you impress more clients and win more projects.

proposal teaser

What’s the problem with most proposals?

Most proposals don’t do a good job of convincing the client to hire you. First, they’re frequently confused or combined with legal jargon. Legal mumbo-jumbo pollutes proposals by making them lengthy and difficult to understand. Most of all this content distracts the reader (your potential client) from what you’re actually offering and how you can help their business grow.

Secondly, most proposals only offer a single option and price. That means once the client sees your price, they’re instantly going to want to shop around to compare rates. While this can’t be entirely prevented, offering multiple options in your own proposal helps potential clients compare between options that are all yours. So instead of being forced to get a rate from someone else, they can decide which of your options best fits their budget.

Lastly, most freelance proposals don’t focus on the goals of the project. Too often, proposals will define their services, outline the scope of work, state a payment schedule and timeline, then ask for a signature. That’s not bad, but it requires the client to connect how paying for your services is going to lead to the success of their business, which makes the sale more difficult.

In this proposal package, you’ll get…

  1. My exact proposal template in 3 editable formats (.indd, .docx, and .rtf)
  2. A help guide / instruction booklet in PDF format.
  3. A bonus email template you can use to deliver your proposal to clients.

Because my proposals focus on the goals of the project and present the client with multiple options in a simple, digestible way, they almost always come back signed.

I’ve been using this exact template for years to get up to 100% close rates on my projects. Almost every proposal I send out comes back signed.

This template also includes real anonymous content from a proposal that resulted in a successful project. No lorem ipsum. That’s means you’ll get a proven example of effective content for each section to maximize your chances of getting the project.

This template will help you…

  • Show the client the value of your work
  • Focus on the project goals instead of line items
  • Write concise, effective proposals free of legal jargon
  • Save time by not rewriting each proposal
  • Make more money by winning more projects
Purchase the Proposal Template for $39

Will this proposal really work?

Yes! I’ve been carefully tweaking and perfecting this proposal for years.

Most proposals don’t do a good job of convincing the client to hire you. They’re frequently confused or combined with legal jargon, only offer a single option/price, and don’t focus on the goals of the project.

Instead, the client is left to translate how paying for your services will result in positive growth for their business. The higher your price, the more difficult this task becomes.

As a result, most clients perceive proposals as a “take it or leave it” option and often abandon the project.

As long as you’re able to gather enough information to fill in each section as I’ve suggested, you will start closing more deals in no time!

Money-Back Guarantee  💰
If you don’t find this product valuable at all or if it’s just not what you were expecting, I’ll give you a full 100% refund, no questions asked. Just email me at matt.olpinski@gmail.com.