Marketing & Positioning
Client CommunicationMarketing & Positioning
How to Cold Email Freelance Clients (Without Damaging Your Reputation)
Learn how to do cold outreach without sounding desperate or spammy, especially if you’re introverted and prefer attracting clients through your website.
Career TransitionsMarketing & Positioning
Freelancing Through Economic Turmoil — A Guide to Life After Layoff
Laid off from your tech job? Learn how to pivot into freelancing with practical tips on mindset, money, positioning, and building momentum.
Marketing & PositioningNews & Opinion
How AI is Reshaping Freelancing (and What You Should Do About It)
Understand how AI is reshaping freelancing and learn strategies to stay valuable in an increasingly automated environment.
Career TransitionsGuest ArticlesMarketing & Positioning
How to Market Yourself During Your First Year of Freelancing
If you want to make real money as a freelancer, you have to start treating your career like a business – and that begins with learning how to market yourself.
Career TransitionsMarketing & Positioning
How to Smoothly Transition from Full-Time Employment to Freelancing
When you quit your day job and transition into full-time freelancing, it's important to make the career adjustment as smooth as possible. These 7 tips will help you do that!
Marketing & PositioningPortfolio Websites
How to Use Google Trends to Understand What Freelance Clients are Searching For
Use Google Trends to find out what freelance clients are searching for, make yourself more visible online, and get more leads for your freelance business.
Marketing & PositioningPortfolio Websites
5 Reasons Why You Need to Have Your Own Portfolio Website
Have you ever wondered why you should have your own portfolio website? Having your own website will increase your online visibility and help you get more freelance clients
Marketing & PositioningNews & Opinion
Introducing Matthew’s Design Co. (and the changes ahead for my website)
Find out all the details of how I plan to navigate the transition from freelancer to company while maintaining my relevance and relationship to freelancers.
Getting ClientsMarketing & PositioningPortfolio Websites
Why Thinking Like a Client Will Change Your Freelancing Career Forever
Most portfolio websites are focused on the wrong person. Thinking like a client might be all you need to kickstart your freelancing career. Find out how seeing myself from the perspective of a paying…
Getting ClientsMarketing & Positioning
How I Earned My First $10,000 as a Freelance Web Designer
It took me a full four years to earn my first $10,000 of freelance income. I didn't know what I was doing, but I didn't let anything hold me back. When it comes to…
Marketing & PositioningPortfolio Websites
12 Things You Should Remove From Your Portfolio Website Immediately
A collection of brutally honest tips for what you should remove from your portfolio website immediately before someone decides to not hire you (and what to replace them with instead).
Getting ClientsMarketing & Positioning
How to Find More Freelance Clients
If you're trying to find more freelance clients, you've got it all backwards. Instead, spend time giving potential clients more ways to find you.
Marketing & PositioningPortfolio Websites
How to Write More Effective Copy For Your Website
Learn how to write great copy for your website that converts viewers into customers even if you don't have experience with copywriting, sales, or marketing.
Getting ClientsMarketing & Positioning
How to Market Yourself to Startups as a Freelancer
Over 100 million new businesses each year are trying to stake their claim in the startup world, but with so many businesses trying to create "the next big thing", finding the right startup to work…
Getting ClientsMarketing & Positioning
Should you call yourself a freelancer or a consultant?
Before deciding what to call yourself, it's important to understand how people perceive consultants and freelancers, but at the end of the day, the way you position yourself is more important than what you call…
Getting ClientsMarketing & Positioning
How to Identify and Attract Your Ideal Freelance Client
Wouldn’t it be wonderful to have the perfect clients always reaching out to you for work? It’s not only possible, but completely attainable for any freelancer. The key to attracting the right clients starts…
Getting ClientsMarketing & PositioningPortfolio Websites
Get Hired With The Perfect Online Student Portfolio
If you are pursuing a degree in any digital or creative field, it is no longer optional that you have a personal website to show off your best work to potential employers. Thanks to many…
Getting ClientsMarketing & Positioning
The Golden Question No Other Freelancer Is Asking
Most freelancers overlook this one question that instantly builds trust, uncovers real client goals, and helps you win better projects. Here's how to use it.
Career TransitionsMarketing & Positioning
How to Successfully Kickstart Your Freelancing Career
Most freelancers don't know what they're doing in the beginning — and that's ok. To kickstart your freelancing career, use these six simple tips to get your first clients and gain traction as you…
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Freelance Topics
Explore articles about the foundational pillars of freelancing and take your career to the next level.
Featured ArticlesA hand-picked selection of my best articles to help you navigate the complex world of freelancing
Getting ClientsLearn how to attract freelance clients to your business rather than chasing after paid work
Pricing & RatesLearn how to price your freelance services and set appropriate rates for each project
Proposals & ContractsLearn the difference between proposals and contracts and how to use each effectively
Project ManagementFind out how to schedule and complete your projects in a professional and timely manner
Payments & InvoicingLearn how to properly send invoices and collect payments from your freelance clientsMarketing & PositioningFind out how to market yourself to potential clients and position yourself for success
Finances & TaxesLearn how to manage your finances and save for taxes so you can grow your business
Client CommunicationLearn how to communicate effectively with your clients and set clear expectations
Portfolio WebsitesLearn how to create a captivating portfolio website that clients find irresistible
Career TransitionsLearn how to navigate tricky career transitions and start your freelancing journey
ProductivityGet tips on how to stay productive and make the most of your time each day
LifestyleLearn how to achieve a healthy work-life balance and work from home effectively
News & OpinionView personal articles such as year-in-review articles, features, and special announcements.
Guest ArticlesView articles contributed by guest experts that specialize in freelancing topics
Year in ReviewGet a glimpse into my own professional career and my personal life. These annual recaps highlight the best moments of each year!